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Stop Wasting Money in Your Business

Profit is not the destination of life. Profit is the destination of the business. The purpose of profit is to help you create more freedom, more choice, more security, and more peace of mind.

PDF Version + 6 Downloads – $19.95

Includes:

:• PDF copy of the book • Profit Reset Navigation Chart • Profit Navigation System • 25 Additional Profit Actions • One Hour Margin Checklist • Digital Cost Review • Weekly Profit Tracker & How To Use

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Stop Wasting Money In Your Small Business

Most small business owners do not have a strategy problem.

They have a profit problem.

They work hard, stay busy, and put out fires all day, yet profit never seems to improve.

The result?

Less freedom. Less choice. Less security. Less time with family. More stress. More frustration.

This book shows you how to change that.

Using a simple Profit Navigation System, you will learn how to:

• Identify profit leaks and wasted costs

• Focus on the five key profit levers:

  1. Leads

  2. Conversion

  3. Average Sale

  4. Repeat Business

  5. Margin

• Create a simple action plan with clear priorities and quick wins

• Build a more profitable business without complexity, jargon or hype

Because profit is not the destination of life.

Profit is the destination of the business.

The purpose of profit is to help you create the life you actually want.

Who is It For

This book is for business owners who are:

  • Working hard but not seeing the results they deserve

  • Feeling stressed, overworked or stuck

  • Tired of wondering where the profit is going

  • Looking for a simple, practical way forward

Whether you are just starting out or have been in business for years, this book will help you focus on what matters most.

Prefer a paperback? Available on Amazon

Begin Your Journey

You don't need more complexity. You need clarity — and a simple way to take action.

Purchased the paperback on Amazon? Your companion downloads are waiting below.

Profit Reset Navigation Chart

See the pathway from frustration and confusion to greater profit, clarity and control.

Profit Navigation System

Understand the five key profit levers that drive business performance.

25 Additional Profit Actions

Simple practical ideas you can apply immediately to improve business performance.

One Hour Margin Checklist

Identify opportunities to improve profit margins without generating a single extra lead.

Digital Cost Review

Review subscriptions, software and digital services that may be costing you money.

Weekly Profit Tracker & How To Use

Track your progress, measure results and stay focused on what matters most.

Everything here is designed to help you take control — step by step, in your own way.

Neil Ashton-Rickardt

– Author, Founder

Neil’s writing blends warmth, honesty, and soul guiding readers toward quiet strength, clarity, and light. Each piece he shares is born from real life and written to help others see their own truth more clearly.

  • Neil also brings a unique combination of real-world business experience and practical insight into how people think, act, and make decisions.

  • Over many years, he has worked directly with business owners, helping them simplify complex challenges and focus on what actually drives results.

  • His approach is grounded, straightforward, and based on real-life application — not theory.

  • Alongside his business experience, Neil has a deep interest in how the mind works, and how clarity, calm thinking, and small consistent actions can create meaningful change.

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Other Books

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Sacred Warrior Truths

Sacred Warrior is more than a name, it’s a way of living. It’s about quiet strength, honest reflection, and learning to walk with heart through life’s fogs and fires. Here you’ll find grounded soul truths, gentle reminders, and real stories to help you reconnect with your own inner light

Connect

Chat with Neil

Sometimes you don't need another complicated solution — you just need to talk through your situation. If you have questions about the Profit Navigation System, the books, the downloads, or your own business challenges, send Neil a message and we can arrange a practical conversation about your next steps.

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A light for those finding their way.

© Sacred Warrior Publishing by Neil Ashton-Rickardt

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